Idc worldwide mobile phone tracker q1 2018


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Moving forward, we can expect this trend to continue as the ASP for a smartphone will continue to grow throughout the forecast period. Volumes are expected to grow at a five-year CAGR of 2. There is no question that Android is the OS of choice for the mass market and nothing leads us to believe this will change.

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Android OEMs continue to drive down the coast of new technology features at a rapid pace. With rumors of some upcoming larger screen iOS smartphones, IDC has changed its screen size forecast for Apple by introducing volumes greater than 6 inches.

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Samsung remained the leader in the worldwide smartphone market grabbing % share despite experiencing a % decline from Q1 The new Source: IDC Worldwide Quarterly Mobile Phone Tracker, May 2, IDC's Worldwide Quarterly Mobile Phone TrackerĀ® fills the demand for detailed and timely information on the total mobile phone and smartphone markets for.

IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis.

Tracker results are delivered to clients in user-friendly excel deliverables and on-line query tools. International Data Corporation IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1, analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over countries. In Q1 , Samsung continued to hold a quarter of the smartphone market in volume terms, while Huawei held steady in second place with a market volume share approximately half that of Samsung's.

Xiaomi continues to climb, and almost matched Huawei's unit share. According to official statistics, mobile phone imports into Russia have now reached a value comparable to imports of foreign cars.

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Many import categories remain well below the levels recorded before the rouble crash. Although Apple continues to do well, the cheapest SE model is the most popular, followed by the iPhone 8 and 7 models, rather than the new X. Among other brands, the story is similar.

Huawei's middle-of-the-road P Smart and its Honor brand 9 and 9 Lite are the manufacturer's most popular models. Xiaomi's leading model is the somewhat lowly Redmi 5A.

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Looking forward, more affordable premium devices might be the solution the market needs in the second half of the year to drive shipments back in a positive direction. Samsung remained the leader in the worldwide smartphone market grabbing Although the new flagships shipped late in the quarter, brisk initial sales of the new devices kept the overall yearly decline at a minimum as the bulk of the positive impact is expected to arrive in Q2 Despite the late launch, the high-priced devices should significantly boost average selling prices ASPs in the quarter for Samsung.

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Outside of the new flagships, the A series and J series continued to drive most of the key volume in both developed and emerging markets. Apple 's first quarter saw the iPhone maker move Despite rumors of an underperforming iPhone X in the quarter, Apple stated that the iPhone X was the most popular model each week in the March quarter.

Rumors of three new bezel-less iPhones arriving this September are expected to bring new features such as a larger AMOLED display model, a more affordable mid-tier model, and increased performance and imaging capabilities across the board. Huawei climbed to a new market share high of Huawei has toed the line between maintaining a strong domestic position while slowly upscaling its brand image in international markets with dividends paying off as it beat the average global growth rate, reaching While its high-end smartphones are popular in China, the bulk of its shipments are of the more affordable class of smartphones, and it also introduced a few new models in the low-end and mid-range segments.

Outside of China, Huawei is growing and gaining market share across the Western Europe region, an otherwise declining market, and is particularly strong in Spain, Germany, and Italy.